A comprehensive personal brand identity system featuring logo design, color palette & typography.
My name is Amelia Bobbin and I am a graphic design student at Dickson College. Art has always been a part of my life from music to craft projects to taking visual art as a formal subject throughout high school. What I have recently been studying in college (2024-2025) is Design and Graphics.
I have so far composed many digital artworks for this class including magazine covers, logos for brands, and advertising posters.
My most recent submission was a design for the CMET Tram competition (2025) in which I will have my design wrap on the physical Canberra trams. I use multiple different Adobe softwares as well as using ProCreate for drawing elements. My main style of art is digital cartoon-like designs with vibrant, block colours and hand drawn, stand-out title fonts.
This brand identity system includes logo variations, a cohesive color scheme, typography guidelines and a complete style guide to ensure consistent brand application across all platforms.
Comprehensive brand guidelines featuring logo, typography, and visual elements
Primary logo and alternative versions with monogram design
Brand color scheme featuring pink and cream tones
Brand typeface guidelines